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Should you Hire a Digital Marketing Agency or Build an In-House Team?

When it comes to growing your business through digital marketing, many business owners ask: should we hire an in-house marketer or partner with a specialised agency? While hiring someone full-time may seem like the most convenient option, the truth is that no single individual can match the breadth of expertise a dedicated agency like Eleven Views offers.


The Power of Specialisation

At Eleven Views, we believe that digital marketing thrives when handled by specialists who are experts in their respective fields. Digital marketing is more than just posting on social media or running ads; it’s a combination of strategic planning, creative execution, and technical precision.


Here’s what it takes to create a well-rounded marketing strategy:

  • Social Media Manager: Plans, schedules, and oversees your online presence across platforms, ensuring every post aligns with your goals and connects with your audience.

  • Graphic Designer: Creates attention-grabbing visuals and ensures your brand looks professional and cohesive across all content.

  • Ads Manager: Focuses on creating and optimising paid campaigns, targeting the right audiences, and delivering measurable results.

  • Copywriter: Writes compelling, engaging content that informs, persuades, and converts readers into customers.

  • SEO Manager: Ensures your website is optimised to rank higher on Google, driving organic traffic and improving visibility.

  • Web Developer: Designs and develops a seamless, responsive website that not only looks great but performs effectively to provide a top-tier user experience.


No single individual can master all of these areas at the level needed to deliver outstanding results.


Meet the Team at Eleven Views

When you work with us, you’re not just hiring one person; you’re gaining access to an entire team of specialists, each bringing their expertise to the table. Here’s how our team breaks it down:


Wes: As our Founder, CEO, and Website Developer, Wes oversees everything while creating user-friendly, visually stunning websites that ensure your brand excels online.

Tim: Our Brand Strategist and Graphic Designer, crafting strategies to build your brand identity and connect with your audience.

Tom: The Head of SEO, ensuring your website ranks higher and attracts more organic traffic.

Maya: Leads our Social Media campaigns, delivering creative strategies to grow your engagement and build your online presence.

Jed: Our Paid Ads and Backlinks Manager, crafting ad campaigns that drive immediate results and ensuring your website gains authority with quality backlinks.


At Eleven Views, we understand our fields inside and out. Each of us focuses on our own specialism, ensuring that every part of your marketing strategy is handled with care, precision, and expertise. 


The Limits of an In-House Hire

An in-house marketer might be skilled in one or two areas, but it’s rare to find someone who can excel across the entire spectrum of digital marketing. Expecting one person to handle social media, SEO, ad campaigns, design, and website development often leads to burnout or a diluted focus.


At Eleven Views, we understand the nuances of each marketing discipline and dedicate specialists to handle every aspect of your strategy. This ensures that each part of your marketing plan is approached with precision and expertise, delivering a higher level of quality than one individual could achieve alone.


Scalability and Flexibility

When you hire an in-house team, you’re limited by the skills and resources of one or two employees. On the other hand, partnering with a digital marketing agency gives you access to a flexible team that can scale to meet your needs. Whether you’re launching a new product, expanding your services, or need an intensive campaign, we have the capacity and expertise to adapt quickly.


Cost-Effectiveness

While hiring an in-house team may seem like a cost-saving option, it often ends up being more expensive in the long run. You’ll need to invest in salaries, training, tools, and software. With Eleven Views, you get access to an entire team and cutting-edge tools without the overhead costs, allowing you to allocate your budget more effectively.


Start Your Journey with Eleven Views

When you work with us, you’re hiring a team that’s committed to your success. We collaborate to ensure every aspect of your marketing is covered, leveraging our diverse skill sets to create strategies that truly deliver.


If you’re ready to take your digital marketing to the next level, we’d love to hear from you. Let’s work together to transform your online presence!



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